Bacardi - True Aged
This isn’t a typical timeline animation. For Bacardi, we worked on a piece that highlights key moments from their history in Costa Rica, focusing on two of their premium rums. Since the audience was local, the story centered on milestones connected to the country. We combined product shots, photographs, and illustrations in a timeline that moves to the right, using some existing assets from the client and creating new ones to match. The result feels more like a visual journey than a traditional timeline.
Time and Evolution
This animation was designed for people who enjoy the story behind premium brands and like to share that knowledge. The concept is built around time and evolution, showing how rum develops over the years through a simple timeline. We move from Bacardi’s origins in Cuba to its presence in Costa Rica, highlighting key moments along the way. Elements like barrels, ships, landscapes, and the bat symbol help tell the story, while the different products reflect the aging process. The idea was to keep it clear and visual, so the audience can easily follow the journey and connect it with the quality of the rum.