Bavaria Celebración Maestra
Collaborating with director Carlos Redondo, we animated a compelling story for Bavaria, a Costa Rican beer brand. The script, developed by the agency Jotabequ GREY, provided the foundation for our creative process. This project showcases a seamless blend of illustrations, 2D animations, and 3D assets, bringing the narrative to life with dynamic visuals.
The process
Carlos Redondo created a storyboard that served as the foundation for our entire team to develop the animation, from illustrations to camera angles. This process also enabled us to create an animatic, which established the timing for the entire piece. Each animator was then assigned a specific scene, crafting the animation and character acting within the defined scene duration.
Storyboard
The car
One of the elements we created in 3D was the car. Using a 3D model allowed us to frame and animate the shots seamlessly with the 2D background illustrations while maintaining the object's three-dimensionality. To ensure stylistic consistency, we applied a 2D look to the car, blending it perfectly with the overall animation style.
Character designs by Carlos Redondo
